How much money do YouTube and Twitch streamers make?

Streaming and video editing tools have become more accessible over the last ten years. Thanks to this accessibility, a new generation of content producers has emerged, seeking to entertain and educate audiences while making money. However, obtaining the audience figures needed to make big money is not always easy.

The two leading streaming services are YouTube and Twitch. Every month, there are more than 8 million different streamers on Twitch. On the other hand, 500 hours of content are posted on YouTube every minute. According to Fortune, between 2018 and 2021, YouTube paid more than $30 billion to artists. Similarly, compensation leaks suggest that Twitch paid certain streamers up to $10 million over three years.

Seeing these large numbers paid out on these two platforms begs the question of how much money a streamer can make. Read on to learn the answer to this question.

Streamers on YouTube

On the YouTube platform, streamers generate money through advertisements and views of their videos. Business Insider reports that YouTube gives each content creator more than half of the advertising money. If we translate this into money, the platform for every thousand views of an ad can pay between $ 0.10 to $ 0.30.

For a content creator just starting in the world of streaming, YouTube can pay between $ 50 to $ 150 if the transmission reaches at least 500 ad views. On the other hand, those content creators with large audiences for their streams can make between $5,000 and $15,000 if the ads have 50,000 views.

To give you a clearer idea of how much a streamer with many subscribers earns on YouTube: Business Insider reported in 2019 that some content creators generated more than $ 1,000 every minute of their videos.

Streamers on Twitch

Twitch, on the other hand, offers a broader range of revenue streams for streamers. However, streamers must meet Twitch’s affiliate or partner program requirements to earn money. There are different payouts and opportunities at each of the two levels, where the partner level is much more selective than the affiliate level.

On Twitch, most of the revenue comes from:

• Advertising
• Subscriptions
• Bits, the
• Donations
• Sponsorships

On this platform, the streamers get 50% of the profits from the viewers’ subscriptions. Also, depending on the duration and subscription fees can range from $ 4.99 to $ 24.99.

In turn, for every bit used on the streamer’s channel, they receive $0.01. Fans can interact with the streamers and cheer them on with the help of the bits. Fans can give them money directly if a streamer has a third-party website.

In terms of money, streamers with an average of 10 views per day can earn between $50 and $100 per month. However, more well-known creators, such as xQc, can earn a lot of money per year on Twitch in addition to the money they receive from exclusivity deals.

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