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KOI and ASUS ROG extend partnership for two more years

The partnership between KOI and ASUS ROG is extended for two more years. The computer products company will continue... Maria | 18. May 2023

The partnership between KOI and ASUS ROG is extended for two more years. The computer products company will continue to support the Spanish esports organization.

KOI and ASUS ROG extend partnership for two more years

After a successful and fruitful first agreement, the ASUS Republic of Gamers (ROG) announces renewing its sponsorship of KOI Esports. But that’s not all; the company has extended the partnership for two more years.

Thanks to this sponsorship extension ASUS ROG will continue to support KOI. ASUS will provide the various esports squads and content creators with state-of-the-art desktop and notebook computers so they can train and compete at the highest level.

Recall that KOI has teams competing in the various esports titles:

  • FIFA
  • League of Legends
  • Rainbow Six
  • Call of Duty
  • Rocket League
  • VALORANT
  • TeamFight Tactics

ASUS ROG’s first sponsorship agreement with KOI

During the first year of sponsorship between the two companies, it started under the name “Rogue” before forming a major partnership with KOI. The first year of the partnership has been very fruitful, and the team managed to achieve multiple victories. In the 2022 LEC Summer Playoffs 2022, the 2022 Ultraliga season, and the Rainbow Six Berlin Major tournament in 2022.

In turn, ASUS ROG has also benefited from the agreement. One of the world’s biggest streamers, Ibai Llanos and KOI Squad, have brought ASUS an influential international audience of esports fans.

Comments on ASUS ROG’s expanded partnership with KOI

KOI EVP Anna Baumann commented that the organization is very happy and grateful to be able to continue the partnership with ASUS. Baumann also said she looks forward to continuing to build on the success of this important company.

At the same time, Baumann affirms that all KOI members are confident that they will be able to maintain their success in esports competitions and provide quality content to fans with the help of ASUS’ high-performance computers.

On the other hand, ASUS ROG will continue to feature prominently in all facets of the KOI and London Royal Ravens team branding. As such, competition jerseys and digital assets will carry ASUS branding as part of the renewed relationship.

Influencer activations and content initiatives are planned to appeal to esports fans and gamers.

ASUS marketing representative Galip Fu commented that the company is constantly impressed with KOI’s commitment and love for video games.

Galip Fu also said that thanks to ASUS and KOI’s shared commitment to esports, the partnership has worked well, and even extended their agreement.

Header: ASUS ROG | KOI